Marketing for Manufacturers

Who Refuse to Compete on Price

Reliably outperform global competitors with a proven framework

Marketing for Manufacturers

Who Refuse to Compete on Price

Reliably outperform global competitors with a proven framework

Consistent, Repeatable
Results

for
Industrial &
Manufacturing Sectors

  • Construction
  • Electronics
  • Engineering
  • Materials
  • Logistics
  • Agribusiness

Consistent, Repeatable
Results

for
Industrial &
Manufacturing Sectors

  • Materials
  • Logistics
  • Agribusiness
  • Construction
  • Electronics
  • Engineering

 Working with the Zafari team has fundamentally transformed our marketing results.

Andrew Baum,
CEO, ArborGen

Innovative, Breakthrough Marketing Solutions for Industries like You

Elevate your manufacturing business with our expert website design and digital marketing services. Strengthen
credibility, expand your customer base, and effortlessly attract the skilled workforce essential for seamless product flow

Industrial Messaging & Copywriting

Getting the words right in your marketing is critical for your success.  But most manufacturers aren’t sure how to use copy to engage people and instill trust in their products.  Our story-powered messaging framework helps you cut through the noise, grab the attention of prospective buyers and create a sense of trust in your brand.

Marketing Coaching

Stop guessing about marketing!  Get expert coaching to implement a proven framework so you can produce consistent results on your own.  Eliminate outsourcing by building valuable strategies and systems into your business.

Industrial Website Design

There’s a LOT more to a high-performing website than a fantastic design, but that’s important too.  Our team has over 23 years of experience designing high-impact websites that blow away the competition and get tangible, measurable results.

Built on 20+ Years of Experience to Deliver Reliable, Consistent Results for B2B Manufacturers

ArborGen

  • Increased sales of premium product lines by $3 to $5 million
  • Sold out 2 top line product offerings
  • 10x increase in leads from website

Competing on Price
Is a Race to the Bottom

  • Competing against cheaper, inferior products?
  • Marketing that worked before isn’t effective anymore?
  • Customers are confused about your value?

Struggling to Keep
Your Pipeline Full?

Instead, position your products and services as THE best option by leading with value.

MANUFACTURER’S MARKETING FRAMEWORK

Help Customers Understand Why They Should Choose You

Clearly communicate why your products are the best choice.

Maximize Every Touchpoint: From Intro to Raving Fan

Capture more leads and keep them engaged.

Become THE Trusted Authority in Your Market

Be a persistent, strong presence that consistently attracts new buyers.

Industrial Marketing Learning Center

Guidance Corner for Manufacturers

What marketing services do you provide?
We offer targeted, customized marketing solutions specifically designed for B2B industrial and manufacturing businesses. Our services include marketing strategy and coaching, branding, logo design, messaging and copywriting, sales pitch deck connecting and design, website design and development and video production.
What is included in your marketing coaching program?

Our comprehensive marketing coaching package includes:

  • A time-tested roadmap – Manufacturer’s Marketing Framework
  • Regular coaching calls
  • Unlimited 15-minute SOS calls
  • Tracking and accountability to keep you focused
  • Priority access to done-for-you services
  • A flexible month-to-month plan

Tell Me More

What is included in your done-for-you marketing services?

Our targeted done-for-you marketing services include:

  • Comprehensive Marketing Strategy
  • Branding / Logo Design
  • Messaging & foundational Copywriting
  • Website Design & Development
  • Sales Pitch Deck Messaging & Design
  • Lead Generator Concepting & Design
  • Video Production

We no longer offer Done-for-You Social Media or Email Campaign execution. But don’t worry! We are happy to coach you how to do these yourself in our Marketing Coaching program or as an add-on to a Done-For-You package. Let’s discuss it!

Tell Me More

How does your Manufacturer’s Marketing Framework work?
Our process involves three key stages:

  • Foundations: Helping Customers Understand Why They Should Choose You. Create awareness strategies through market analysis, customer journey mapping, website optimization, reactivation campaigns and setting quarterly marketing goals.
  • Infrastructure: Maximizing Touchpoints: Implement lead capture, lead magnets, sales integration and automated email sequences, and eliminate roadblocks to maximize every customer touchpoint.
  • Campaigns: Establishing Authority: Establish your business as a trusted authority in the market via targeted campaigns, including ads, social media, utilizing sales tools and incorporating video testimonials.

Our Team

Pamela Cisneros

Owner

Christopher Cisneros

Vice President

Angie Viehman

Operations Manager

98% of manufacturing

companies are losing money because of these

BIG marketing mistakes…